The Alsons Power Group’s (APG) power generation facilities are presently focused on the island of Mindanao where these plants play a key role in providing electricity to fuel Mindanao’s growing population and expanding economy.
Promote Alsons Power Group’s Environment, Social, & Governance Efforts (ESGE)
Raise awareness of Alsons Power Group’s advocacies and rally public concern and action
Social listening – To find out what people are saying about the Alsons Power Group
ClinkIT was tasked to help revamp Alsons Power Group’s brand, particularly to establish public trust, address questions about environmental impact, and set up a solid digital marketing strategy.
We helped give Alsons Power Group a brand persona that appeals to emotions by sharing stories of the beneficiaries, company, and stakeholders – all under the umbrella “We Power with Care.”
